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You make the food rules at home. Food companies know that, so they pitch your kids instead. Food ads change what kids want. Desrochers and Holt, 2007. If kids ate what TV ads sell, they would get too much sugar and sodium, and not enough fiber, vitamin A, calcium and iron. Harvey, 2013. Kids can’t spot a sales pitch yet. Seiders and Petty, 2007; Amini et al., 2026. After the ad, kids reach for the sugar. Then they ask you to buy it. Amini et al., 2026. One estimate: banning TV fast food ads would cut overweight kids by 18 percent for ages 3 to 11 and 14 percent for ages 12 to 18. Harvey, 2013. Ads aren’t the only cause. They’re one we can fix. Desrochers and Holt, 2007. This doesn’t take your choice away. You still set the food rules. Seiders and Petty, 2007. Narrow limits. Free speech stays. Covers ads aimed at kids for high-sugar, high-fat foods. Leaves ads to adults alone. Two minutes. One email. Find your rep at house.gov and senate.gov, send a short note, share with another parent. Sources: Amini et al. 2026; Desrochers and Holt 2007; Harvey 2013; Seiders and Petty 2007.
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ella.hurst Parents, you make the food rules at home. Food companies know that, so they aim their ads at your kids instead.

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